15 Best Midsize Cities For New Grads 2019

Midsize-cities

When newly minted college grads are ready to begin those careers they’ve worked so hard for, they should first decide where to start looking.

Graduates are often told that the world is their oyster, but it’s an awfully big world out there. Which cities are best for starting a career in one’s chosen field? A mid-sized city, one that’s not too big and not too small might be a great place to start looking — one that offers plenty of opportunity without costing you a fortune and making you feel lost in the shuffle.

OnlineDegrees.com can help. In this year’s ranking of the best mid cities to live in for new grads, we’ve ranked 141 of the nation’s metropolitan areas with populations of 150,000-750,000, according to a 10-point scale for nine different factors, ranging from monthly rental prices and median earnings for bachelor’s degree holders to job growth projections and even arts and entertainment offerings. New this year are two additional metrics: average commute time and crime rate.

List of 15 Best Midsize Cities for New Grads

Whether you’re ready to relocate or just want to know where your hometown ranks on our list, keep reading to discover the best big cities for new college graduates.

1. Chattanooga, Tennessee

Chattanooga

A newcomer to our ranking, Chattanooga rocketed to the top of our list thanks to several factors, including job growth that surpasses the national average, impressive business expansions, affordable housing and stunning natural beauty, nestled between the Appalachians and the Tennessee River.

In fact, Chattanooga’s business growth is projected to outperform the nation, according to a power poll of civic and government leaders. Recently, Volkswagen, Wacker Chemical and Amazon invested millions in new facilities in Chattanooga, contributing to Chattanooga’s economic growth and new status as a tech hub. Additionally, its growing reputation for being startup friendly is due to investments in city-wide internet infrastructure, an Innovation District and the Southeast’s first co-living space, the Tomorrow Building.

Featured data points:

  • Percent of population between 20 and 34, 2017: 23.4%
  • Median rent, 2017: $768.96
  • Median earnings for bachelor’s degree holders, 2017: $54,975.09
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 11.2%
  • Art and entertainment centers per 100K population: 416
  • Average commute time to work: 17.9 minutes
  • Crime rate per 100K people: 13,825.31

2. Amarillo, Texas

Amarillo

Moving from third place to second, Amarillo not only just experienced its fastest rate of job growth since 2011, but also is currently experiencing an all-time high rate of employment. In fact, economists say Texas tops the nation in creating high-quality jobs over the last three decades.

Though the economy in Amarillo as a whole is performing well, hospitality, mining, construction, education and health services jobs are experiencing the largest gains. Of course, oil is big business in Amarillo, but it’s also home to the Wildorado Wind Ranch, one of North America’s largest wind turbine manufacturing facilities. And Amarillo’s recent downtown revitalization has not only earned kudos for its use of historic buildings, but it helped to fill vacancies in the city’s core with new hotels, retail stores, bars, restaurants and housing.

Featured data points:

  • Percent of population between 20 and 34, 2017: 21.6%
  • Median rent, 2017: $744.78
  • Median earnings for bachelor’s degree holders, 2017: $55,314.84
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 16.6%
  • Art and entertainment centers per 100K population: 285.7
  • Average commute time to work: 18.3 minutes
  • Crime rate per 100K people: 10,625.35

3. Madison, Wisconsin

Madison

Madison moved from sixth place to third this year. Economists say Madison’s economy is one of the nation’s best, thanks to impressively high average wages, nearly rock-bottom unemployment rates, low cost of living and highly rated quality of life.

Madison is a leader in renewable energy, as evidenced by the MadiSun program, which has helped about 100 homeowners and businesses install solar power since 2012, and a more ambitious plan, called Sustainable Madison, to achieve 100 percent renewable energy and zero net carbon emissions by 2030.

It’s also an emerging digital health startup hub and is home to electronic health records giant Epic Systems as well as HealthX Ventures, a venture capital firm devoted to digital health.

Featured data points:

  • Percent of population between 20 and 34, 2017: 35.1%
  • Median rent, 2017: $1,103.23
  • Median earnings for bachelor’s degree holders, 2017: $52,893.80
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 6.7%
  • Art and entertainment centers per 100K population: 338.51
  • Average commute time to work: 19.9 minutes
  • Crime rate per 100K people: 6,270.47

4. Little Rock, Arkansas

Little-Rock

Little Rock’s convenient location in the nation’s heartland, at the crossroads of I-30 and I-40, means that 40 percent of America’s population is within a 550-mile radius. This paired with the Port of Little Rock, a designated Foreign Trade Zone and U.S. Customs Point of Entry, gives the city a leg up economically, making it appealing as a distribution and logistics hub, with such companies as FedEx Corp., UPS, Walmart and J.B. Hunt Transport, Inc. calling it home.

By far its largest employer is the Arkansas state government, employing 9.4 percent of the area’s workers, with healthcare, banking, technology, advanced manufacturing, agriculture and education rounding out the list of top-employing industries.

Featured data points:

  • Percent of population between 20 and 34, 2017: 21.4%
  • Median rent, 2017: $785.78
  • Median earnings for bachelor’s degree holders, 2017: $50,417.80
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 10.4%
  • Art and entertainment centers per 100K population: 339.89
  • Average commute time to work: 18.3 minutes
  • Crime rate per 100K people: 2,632.81

5. Huntsville, Alabama

Huntsville

Huntsville, a newcomer to this list, is the nation’s top metro area for aerospace/defense and is home to such giants as NASA’s U.S. Space & Rocket Center and Marshall Space Flight Center as well as Boeing — both among the city’s top five employers. Graduates with STEM (science, technology, engineering and mathematics) degrees may appreciate knowing that Huntsville is one of the nation’s top centers for STEM jobs, with 16.7 percent of its workforce employed in these professions. The preponderance of these high-paying jobs may help explain why Hunstville’s median earnings are the highest on our list.

Other top employers in Huntsville include the U.S. Army, the city’s hospital and the school system. Healthcare also is thriving here; it’s home to the world’s first genomic medical clinic, where innovations are happening in cancer research.

Featured data points:

  • Percent of population between 20 and 34, 2017: 22.8%
  • Median rent, 2017: $709.35 (tie)
  • Median earnings for bachelor’s degree holders, 2017: $68,975.76
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 6.9%
  • Art and entertainment centers per 100K population: 312.23
  • Average commute time to work: 19.8 minutes
  • Crime rate per 100K people: 1,427.62

6. Mobile, Alabama

Mobile-Alabama

One of the six Southern cities to make this year’s list, Mobile is another newcomer, thanks to its low rental prices, relatively high earnings for bachelor’s degree holders and one of the lowest crime rates on our list.

Huntsville isn’t Alabama’s only aerospace hub. Mobile is home to the Airbus U.S. Manufacturing Facility, Airbus Engineering, SAFRAN, Continental Motors, MAAS Aviation, Aerostar and other major companies, making it an ideal destination for STEM graduates. Healthcare graduates may find that Mobile is a regional center for medical care, research and education, with such organizations as the USA Mitchell Cancer Institute and the University of South Alabama’s College of Medicine; roughly 12 percent of the workforce is employed in the healthcare sector in Mobile.

Featured data points:

  • Percent of population between 20 and 34, 2017: 24.2%
  • Median rent, 2017: $709.35 (tie)
  • Median earnings for bachelor’s degree holders, 2017: $54,874.94
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 6.9%
  • Art and entertainment centers per 100K population: 292.21
  • Average commute time to work: 21.9 minutes
  • Crime rate per 100K people: 1,060.93

7. Scottsdale, Arizona

Scottsdale

With rates of job growth and salaries for bachelor’s degree holders that are among our list’s highest, Scottsdale makes a new appearance on our list at No. 7. The Scottsdale Economic Development Strategic Plan indicates that the city’s leaders have prioritized high rates of employment and sustainable growth, improved public services and business-friendly incentives. It seems to be working, with targeted industries such as healthcare and bio-life sciences, advanced business services (finance and insurance), technology and hospitality all seeing significant employment growth. The city is home to nearly 20 percent of Arizona’s corporate headquarters.

Plus, quality of life here ranks highly, thanks to our list’s lowest crime rate and its range of recreational offerings, from golfing and hiking trails to fine dining, shopping and scenic beauty. Scottsdale is a great location for new graduates looking for a big city feeling without the big city hassles.

Featured data points:

  • Percent of population between 20 and 34, 2017: 19.6%
  • Median rent, 2017: $1,215.36
  • Median earnings for bachelor’s degree holders, 2017: $67,983.57
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 18.6%
  • Art and entertainment centers per 100K population: 366.08
  • Average commute time to work: 22.8 minutes
  • Crime rate per 100K people: 328.38

8. Omaha, Nebraska

Omaha-Nebraska

Situated in the middle of the country, Omaha is also situated in the middle of what one expert calls “a sweet spot” — earning high marks for quality of life, economic strength and affordability. Demographer David Drozd, a census expert at the University of Nevada at Omaha’s Center for Public Affairs Research says Omaha’s College World Series, U.S. Olympics Swim Trials, world-class zoo and four Fortune 500 firms makes it a standout winner among mid-sized cities.

Omaha moves from tenth to eighth place this year with low crime, great recreational offerings and a startup culture, not to mention a cost of living that’s lower than the national average. Its largest sector of employers is in healthcare, including the CHI Health System, Methodist Health System, Nebraska Medicine, University of Nebraska Medical Center and Children’s Hospital & Medical Center.

Featured data points:

  • Percent of population between 20 and 34, 2017: 19.6%
  • Median rent, 2017: $1,215.36
  • Median earnings for bachelor’s degree holders, 2017: $67,983.57
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 18.6%
  • Art and entertainment centers per 100K population: 366.08
  • Average commute time to work: 22.8 minutes
  • Crime rate per 100K people: 328.38

9. Cincinnati, Ohio

Cincinnati-Ohio

Last year, the Queen City didn’t even place on our list. This year it ranks ninth as a result of growth that outpaces the national rate and an economy that’s one of the Midwest’s largest by GDP. Its economic health is driven by diversification and large companies headquartered here, such as Kroger and Procter & Gamble. Meanwhile, housing costs in Cincinnati are low and housing is plentiful, thanks to efforts to refurbish and rent out existing older buildings.

The metro area’s largest employment sector is trade, transportation and utilities, due to its picturesque location at the confluence of the Little Miami and Great Miami rivers and international airport.

Featured data points:

  • Percent of population between 20 and 34, 2017: 27.9%
  • Median rent, 2017: $630.73
  • Median earnings for bachelor’s degree holders, 2017: $54,498.11
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 4.4%
  • Art and entertainment centers per 100K population: 291.07
  • Average commute time to work: 22.9 minutes
  • Crime rate per 100K people: 13,017.37

10. Sioux Falls, South Dakota

south-dakota

With a high concentration of arts and entertainment options, low rental prices and short commute times, the quality and affordability of life in Sioux Falls earns it a spot on this year’s list. It’s one of the fastest-growing metro areas in the Midwest, in part thanks to Citibank’s moving its entire credit-card operation to here in the 1980s, encouraging other financial companies to do the same, including First Premier. Finance is big business here.

Healthcare also thrives in Sioux Falls, home to two area hospital systems and Sanford Research. And STEM graduates may find opportunities with Madison Cyber Labs, Sanford Underground Research Facility (a state-managed physics lab) and a locally based corporate and academic research park.

Featured data points:

  • Percent of population between 20 and 34, 2017: 23.7%
  • Median rent, 2017: $729.73
  • Median earnings for bachelor’s degree holders, 2017: $47,415.42
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 6.8%
  • Art and entertainment centers per 100K population: 308.65
  • Average commute time to work: 17 minutes
  • Crime rate per 100K people: 7,564.72

11. Overland Park, Kansas

kansas

One of five Midwestern cities to make our list, Overland Park, part of the Kansas City metro area, offers the benefits of a major urban area (including high wages for bachelor’s degree holders!) while still retaining small-town charm. Technology drives much of its employment, thanks to employers such as Sprint; Black & Veatch, the largest engineering firm in the Kansas City area; Netsmart Technologies; and Optiv Security.

Other important industries here include healthcare (with employers such as Overland Park Regional Medical Center, Children’s Mercy Hospital Kansas and Menorah Medical Center), pharmaceuticals (employers OptumRX and Teva), finance (Waddell & Reed Financial, US Bank and PNC Real Estate) and education (the area’s school districts are among its largest employers).

Featured data points:

  • Percent of population between 20 and 34, 2017: 21.9%
  • Median rent, 2017: $1,041.46
  • Median earnings for bachelor’s degree holders, 2017: $65,930.15
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 4.3%
  • Art and entertainment centers per 100K population: 280.77
  • Average commute time to work: 20 minutes
  • Crime rate per 100K people: 4,116.64

12. Salt Lake City, Utah

salt-lake-city-utah

It may be surprising to learn that one of the fastest growing tech sectors in the nation is located in Salt Lake City. In fact, what is probably the state’s most well-known occupant, The Church of Jesus Christ of Latter-day Saints, also is its No. 1 employer of tech professionals. The city’s technology sector has grown at twice the national average over the last decade, supporting one in every seven jobs in Utah. Other tech employers include Zions Bancorp., Overstock.com, Western Governors University, Symantec, Goldman Sachs and UnitedHealth Group.

It also has a thriving startup economy, with business accelerators such as BoomStartup’s GenTech program offering mentorship for starting entrepreneurs. And its high concentration of young people may be connected to its impressive number of arts and entertainment offerings.

Featured data points:

  • Percent of population between 20 and 34, 2017: 31.3%
  • Median rent, 2017: $867
  • Median earnings for bachelor’s degree holders, 2017: $46,606.20
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 29.1%
  • Art and entertainment centers per 100K population: 418.37
  • Average commute time to work: 19 minutes
  • Crime rate per 100K people: 20,390.43

13. Tempe, Arizona

Tempe

Tempe’s making a new appearance on our list, and it may have something to do with having the highest concentration of 20- to 34-year-olds in our rankings. As home to Arizona State University and with close proximity to several other prominent colleges and universities, it offers a thriving nightlife scene and a wealth of recreational options.

But fun is just the beginning — Tempe is a great place to start a career because of its professional diversity. It has a strong financial services sector, a large number of tech companies and a few hundred manufacturers, in businesses ranging in size from small startups to Fortune 500s. Its hospitality sector also is growing, with the recent additions of three hotels and some of the state’s largest events.

Featured data points:

  • Percent of population between 20 and 34, 2017: 37.6%
  • Median rent, 2017: $1,063.69
  • Median earnings for bachelor’s degree holders, 2017: $49,093.65
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 18.6%
  • Art and entertainment centers per 100K population: 340.49
  • Average commute time to work: 21.1 minutes
  • Crime rate per 100K people: 717.15

14. Lubbock, Texas

Lubbock

Lubbock is one of only two Texas cities to make our list this year, though it moves from fifth to 14th. Coincidentally, these were also the two cities with colleges that received $2.25 million in grants from the U.S. Department of Commerce for research and entrepreneurial activities. The West Texas city of Lubbock is home to Texas Tech, where innovative research into hurricane disaster recovery and wind science and engineering is taking place.

In fact, the college population is quite large here, with students comprising nearly 20 percent of the population. Its ideal location, in the middle of five major highways, gives it the nickname “Hub City” and also makes it a prime location for major business headquarters. And if you’re looking for a hassle-free commute, find it in Lubbock, where the average commute time is the lowest on our list.

Featured data points:

  • Percent of population between 20 and 34, 2017: 28.9%
  • Median rent, 2017: $773.18
  • Median earnings for bachelor’s degree holders, 2017: $50,800.28
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 16.6%
  • Art and entertainment centers per 100K population: 261.93
  • Average commute time to work: 16.3 minutes
  • Crime rate per 100K people: 11,958.94

15. Des Moines, Iowa

Des-moines

Another newcomer to our list, Des Moines, the fastest-growing metro area in the entire Midwest, is turning economists’ heads as a leading example of a near future in which there is 100 percent employment. In fact, employers are clamoring for more workers and, according to a 2018 article in The Atlantic, many are even willing to offer higher salaries and generous perks in order to find them.

Its location makes Des Moines the “Cultivation Corridor,” a hotbed of agriculture and biotech activity. More than 80 insurance companies are located here, and business or finance graduates may appreciate knowing that Des Moines has the highest concentration of insurance and financial services employment in the nation. And it’s a data hub, as home to Facebook and Microsoft data center operations.

Featured data points:

  • Percent of population between 20 and 34, 2017: 23.9%
  • Median rent, 2017: $781.68
  • Median earnings for bachelor’s degree holders, 2017: $51,715.45
  • Average projected job growth rate statewide among jobs requiring a bachelor’s degree or above, 2016-26: 8.5%
  • Art and entertainment centers per 100K population: 283.67
  • Average commute time to work: 18.7 minutes
  • Crime rate per 100K people: 9,468.97

Methodology

For this analysis, we ranked 141 U.S. cities that had a city population of 750,000 or more according to 2017 estimates from the U.S. Census Bureau. Each city was ranked on a 10 point scale, using the following seven data points and the weights specified.

  1. Median monthly rent adjusted to the Cost of Living Index, American Community Survey, 2017
  2. Percent of housing units that are occupied by renters rather than owners, American Community Survey, 2017
  3. Percent of the population between the ages of 20 and 34, American Community Survey, 2017
  4. Median earnings for bachelor’s degree holders adjusted to the Cost of Living Index, American Community Survey, 2017
  5. Arts & Entertainment: The number of performing arts, spectator sports and related industries; museums and historical sites; restaurants; and bars per 100,000 residents in each metro area, U.S. Census Population Estimates, 2012; County Business Patterns, 2012
  6. State job growth projections: The average projected growth rate and the projected number of new jobs per 100 people in each metro area, 2016-26, Projections Central, 2016
  7. Unemployment rate, American Community Survey, 2017
  8. Average Commute time, American Community Survey, 2017
  9. Crime rate per 100,000 people, Uniform Crime Reporting, 2015

Methodology Sources:

5 Majors With Growing Salary Potential In 2012

The future looks a bit brighter for this year’s college grads — especially those majoring in business, education or technology. Starting salaries are on the rise across the board, according to an April 2012 survey by the National Association of Colleges and Employers (NACE).

The Class of 2012 reported a gain of 4.5 percent in median starting salary across all disciplines. Technical majors such as engineering and computer science still lead the pack with the highest starting offers. But 2012 numbers show surprising gains for applied humanities and social science majors. If you want a non-technical degree and a solid paycheck, read on to learn which majors showed the biggest salary gains in 2012.

5 majors with salaries on the rise

The following five majors saw the biggest jumps in starting salaries in 2012.

1. Economics, up 5.6 percent to $54,800

Economics majors added nearly $3K to their median starting salary for 2012, beating 2011’s $51,900 wage. Finance and insurance employers fueled the bidding war for economics graduates, offering starting salaries in the neighborhood of $57,000. The lucky and talented graduates who were able to snag a financial manager job saw an average salary of $64,000, according to the 2012 NACE report.

With experience, these grads can expect a six-figure salary. According to the Bureau of Labor Statistics (BLS), financial managers earned a median wage of $103,910 in 2010.

2. Education, up 4.5 percent to $37,423

Sure, teaching is a labor of love. But new teachers are sure to love the higher starting salaries this year too. Education disciplines reported the highest increases across all major fields. Special education majors were the best performers, with a median 2012 salary of $42,200, a 2.2 percent increase over 2011 (NACE, 2012). Education also earned distinction as the industry hiring the most new bachelor’s degree graduates, regardless of major. With nearly 300,000 new graduates expected in 2012, education stands to hire 40 percent more bachelor’s degree holders than even the booming health care industry.

3. Communications, up 3.8 percent to $40,022

Communications, which includes journalism and advertising as well as general communications, gained for the second year in a row. Advertising majors posted a 4 percent increase last year, only to add another 3 percent premium onto their salaries in 2012, for starting salaries above $50,00. In 2012, the biggest communications paychecks went to advertising majors who secured management jobs, earning a median starting salary of $59,400 (NACE, 2012).

Experience pays off in advertising. Advertising managers earned a median salary of $108,260 in 2010, according to bls.gov.

4. Math and sciences, up 2.5 percent to $40,939

Math and science majors built on modest 1.1 percent growth last year with a median 2012 starting salary of $40,939, 2.5 percent higher than 2011. Top employers in high-growth industries such as professional, scientific and technical services offered average starting salaries above $55,000 (NACE, 2012).

5. Computer science, up 2.4 percent to $56,383

The information sector, the major employer of computer science graduates, paid out a generous average starting salary of $64,400 in 2012. Information also ranked as the second highest-paying industry for all majors, with an average salary of $54,392 (NACE, 2012).

As the job market improves, college grads can reap the benefits. You don’t have to be an engineer to find a job you love with a salary potential that’s looking up.

Can You Trust College Rankings?

College rankings are in the spotlight again. Last week, officials at California’s Claremont McKenna College admitted to submitting inflated SAT scores since 2005 to publications like U.S. News & World Report to boost the school’s position in the magazine’s college rankings.

It’s not the first time this has happened. Last year, Iona College in New York acknowledged it had provided false data for years, which bumped its ranking from about 50 to 30 in its category. Other academic institutions, including law schools, have pulled such stunts, too.

How college ranking methods stack up

College rankings have long been a lightning rod for controversy. Critics say they are subjective and imprecise, and some argue that comparing enormous public universities to small liberal arts colleges is like comparing apples to oranges.

On the other hand, students overwhelmed by the college search can use rankings to compare schools at a glance based on certain common factors. They also can make you aware of colleges that meet your criteria but aren’t on your radar.

Although U.S. News and World Report may be the best known ranking, others include Kiplinger’s, Forbes and The Princeton Review. These publishers employ different methodologies, but they all rely heavily on feedback from the schools, including internal and external faculty and administrators, and students. Most weigh their own combination of factors like undergraduate academic reputation, graduation rates, competitiveness, financial resources and student debt.

What college rankings can offer

College rankings can be a useful tool in your college search, but they shouldn’t be your first stop. Rather than first looking at rankings, start by listing your priorities and needs, such as location, size, cost, financial aid and degree programs. Then begin looking at different schools, creating a list of ones that match.

Among the factors you may want to consider are:

  1. Type: two-year, four-year or online colleges, public or private
  2. Size: number of undergraduates and faculty members, faculty accessibility
  3. Location: proximity to home and what interests you, setting (i.e., urban vs. rural)
  4. Major: availability, academic department reputation
  5. Cost and financial aid: tuition, housing, school aid offerings and criteria
  6. Campus life: opportunities for socializing and activities
  7. Sports and extracurriculars: availability of programs you’d like to get involved in
  8. Housing: on-campus vs. off-campus availability and options
  9. Diversity: availability of student organizations, ethnic and/or religious groups

Once you have a list of potential schools that match your needs, then it’s time to look at admission criteria, retention and graduation rates, and rankings to determine how your choices compare. Keep in mind that in terms of quality, schools ranked within about 10 spots of each other likely are extremely close, if not equivalent.

By focusing on the broad picture rather than one aspect, you can find the school that’s No. 1 on the only ranking that matters — your own.

DIY Degrees: How To Create Your Own College Major

degrees

Will Shortz, the genius behind The New York Times crossword puzzles, launched his career with a degree in enigmatology – the study of puzzles. Never heard of the major? That’s because Shortz designed it himself as part of Indiana University’s Individualized Majors Program.

And colleges with individualized majors aren’t as rare as you might think. The College Board lists a whopping 964 four-year schools that let you design your own degree as of January 2020.

There’s a trend afoot here: DIY college degrees. In the book DIY U, Anya Kamenetz observes: “The future lies in personal learning networks and paths… Increasingly, you will decide what, when, where, and with whom you want to learn, and you will learn by doing.”

What is a custom college major?

Custom college majors, or individualized majors, are programs that allow students to design their own course of study. As the University of Washington puts it, “A university education is about learning to ask and answer complex questions.” An individualized degree program allows you to do just that.

Custom majors usually approach a theme from several different directions, drawing together humanities, social science and science disciplines. Real-life examples are as diverse as the students who devise these individualized programs: students have designed majors that study sound, religious art, digital innovation management, happiness, love, globalization and marine archaeology, to name a few.

Is a custom major the right choice for you?

Custom majors are rigorous programs for self-directed students. The University of Washington notes on its website that individualized studies are not meant to be a light and easy route to a degree. Instead, this option is “for the intellectually curious, reflective and highly self-directed students who embrace learning for its own sake.”

Who can benefit from individualized study:

  • Self-motivated students targeting a particular professional niche or intellectual vocation
  • Mid-career professionals returning to school to fill a specific skills gap
  • Students interested in emerging fields, such as sustainability or nanotechnology, who use individualized learning to anticipate job shifts before the academy has time to develop a formal program

Many online master’s and MBA programs, which cater to working professionals, allow students to tailor thesis and capstone projects to real-world business problems. Some go step further, encouraging students to tailor the course curriculum and major field to an applied specialty.

Who should not pursue a custom major:

  • Students aiming for a graduate degree in a traditional discipline like chemistry or classics may be better served by sticking to the defined undergraduate curriculum. Most graduate programs in the hard sciences and traditional fields require certain courses as a prerequisite.
  • Students with diffuse interests and career goals. The custom major is not a way to turn a random set of courses into a major at the last minute.

Creating a new discipline takes personal discipline. To create a program that has traction in the real world, you must create a rigorous and useful curriculum – a novel program of study.

Before you go down the DIY degree route:

Not everyone can build a custom degree and expect it to be accepted by a university from the get go. Individuals who decide to get an individualized degree often start their programs with an undeclared major. It can be a good way to do some scouting – to see what may work well and what might not. It can be a good way to get to know your professors before pitching your idea to them.

Another important factor to look into is whether your customized major will be significantly different to the degrees your college has to offer. If it isn’t, then maybe one of the degrees they have to offer may suit your needs.

It can also be a good idea to speak to people working in the field that you wish to enter to find out what skills you need and which classes are likely to be the most beneficial.

How to design your own major

You can take charge of your education and build a major that reflects your interests and career objectives. Each college should have specific policies related to individualized majors, but in general, expect to follow these steps:

  1. Define your field of study. Generally, custom majors identify a common theme and combine courses from three or more disciplines to shed light on this special topic.
  2. Find a mentor – or two or three. Persuade a professor to champion your degree path and mentor you along the way. For best results, identify an advisor in each department that your field touches.
  3. Set an objective. Define the relationship between your field of study and a particular line of work.
  4. Complete special projects. Individualized majors generally culminate in a research project or paper.
  5. Choose an appropriate name for your degree. Your future employers need to know what you have studied. If they are confused, chances are you might not land that job – even if you have taken the right classes.

Many students who opt for individualized degrees often have clear career goals. And this can actually work in their favor. According to a 2017 survey of CEOs by Pricewaterhouse Coopers, 77 percent of the CEOs surveyed were concerned about being able to find people with the right combination of skills for their business. An individualized degree can help you gain the combination of skills necessary for your future career, demonstrate your innovativeness, and your ability to work hard to achieve you goals.

For the right student, a custom major can make academic learning come alive. Take the initiative to create a meaningful degree program for you, and follow your intellectual passion to graduation and a job in your targeted field.

And yes, you may be able to customize an online degree too!

Sources

  • College Search, Big Future, The College Board, https://bigfuture.collegeboard.org/college-search, accessed January 2020
  • 20th CEO Survey, PriceWaterhouse Coopers, https://www.pwc.com/gx/en/ceo-survey/2017/deep-dives/ceo-survey-global-talent.pdf, accessed January 2020
  • Design Your Own Major, University of Washington, https://indiv.washington.edu/content/design-your-own-major, accessed January 2020
  • Kamenetz, Anya. DIY U: Edupunks, edupreneurs, and the coming transformation of higher education. Chelsea Green Publishing, 2010

6 Growing Healthcare Jobs That Don’t Require Med School

When you think about launching a medical career, you probably envision med school. However, there are lots of rewarding health care careers that don’t require getting a PhD or going to medical school, but still offer a chance to administer care, help diagnose and treat patients and keep medical facilities running smoothly.

In fact, the prognosis is excellent for many types of jobs in the health care industry as the population continues to live longer, and advancements in medicine allow for more comprehensive preventative care and treatment options. Take a look at these six health care positions, ranging from those you can potentially begin with less than a year of training and certification to others that require a bachelor’s degree.

Diagnostic Medical Sonographer

Diagnostic Medical Sonographer

What they do: If you’ve ever been for an ultrasound, you’ve seen a medical sonographer (sometimes called an ultrasound technician) in action. They use advanced sonography equipment and technology to perform diagnostic exams. In addition to technical knowledge, they must also have a knack for putting patients at ease.

Becoming one: Diagnostic medical sonographers must complete some form of study program before entering the field. Depending on if you wish to specialize in a specific area, such as obstetrics, schooling can take from one to four years. Coursework includes learning about the equipment and computer programs for the job, as well as anatomy and physiology, and other basic medical and patient care skills.

Career prognosis: According to the Bureau of Labor Statistics (BLS), diagnostic medical sonographers earned a median annual salary of $62,540 in 2014. For anyone considering the field, the job outlook is extremely favorable right now, with employment expected to rise 26 percent from 2014 to 2024.

Radiologic or MRI Technologist

MRI Technologist

What they do: Anytime someone needs an MRI or an X-ray, radiologic technologists are called in to perform the exams using high tech equipment. Their job is to work with patients to make sure that the precise images requested by the doctor are captured.

Becoming one: Most people enter this field after completing an associate degree program, and the appropriate state license to practice. Programs of study include hands on learning with radiologic equipment and courses in imaging and radiation safety, as well as more general medical studies such as anatomy and physiology, pathology, and patient care.

Career prognosis: Radiologic technologists earned a median salary of $57,370 in 2014, reports the BLS. The job outlook is fairly strong as well, with an expected growth of nine percent from 2014 to 2024.

Medical Lab Technician

Medical Lab Technician

What they do: From blood analysis to examining other specimens and bodily fluids, medical lab technicians perform a wide variety of laboratory tests to help physicians make medical diagnoses and treatment decisions.

Becoming one: Working in a medical lab involves acquiring a lot of complex skills, usually via a bachelor’s degree program. Classes typically include the sciences, clinical lab training, statistics, and more.

Career prognosis: With a median salary of $49,310 per year and 16 percent projected job growth through 2024, according to BLS, this job is one experiment that’s sure to come out positive.

Health Care Administrator

Health Care Administrator

What they do: Not every job in the medical field requires hands-on patient care. Some take place behind the scenes, but are equally as important to keeping medical facilities running smoothly. That’s where health care administrators come in. They manage health care staff, keep tabs on patient relations, and oversee budget, compliance, and other HR functions.

Becoming one: Most health care administrators have a bachelor’s degree, while some larger hospitals and health care institutions might look for a master’s. Either way, be prepared to take a combination of health care management and business courses, including health law and policy, health care human resources, and more.

Career prognosis: Health care administrators earned a healthy median salary of $92,810 in 2014, according to the BLS. What’s more, those entering the field can expect an abundance of job openings, as demand is predicted to rise 17 percent nationwide through 2024.

Medical Records or Health Information Technician

Medical Records Technician

What they do: Maintaining patient records and health information has never been more complex than it is today, as the nation moves to digital record keeping and changes in the health insurance sector continue. That’s why medical records and health information technicians play a vital role in making sure information, data, and insurance records are accurate.

Becoming one: As complex as the job might be, it doesn’t take a whole lot of schooling to enter the profession. Medical records technicians usually only have to complete a certificate or associate degree program. Coursework will bring them up to speed on health data standards, basic anatomy and physiology, coding, related software and computer applications, etc.

Career prognosis: Although the median salary of $35,900 per year isn’t super impressive, this position is often a stepping stone to other health care jobs, and the work hours and physical demands aren’t as challenging as some other medical professions. Better yet, with a projected job growth of 15 percent over the next 10 years, according to BLS, there’s the added benefit of job security.

Medical Assistant

Medical Assistant

What they do: There’s probably not a better introduction to the world of health care than working as a medical assistant. These professionals get right into the mix alongside doctors and nurses to assist with basic patient care, clinical duties, and administrative tasks. Often, they are the first people patients encounter, so good personal skills are a must.

Becoming one: Entry into medical assistant work typically takes 1-2 years, depending on if you choose to earn a certificate or associate degree. There is a national certification via the American Association of Medical Assistants, but that’s not always required by employers.

Career prognosis: Again, the median salary isn’t stellar at $29,960 per year (as of 2014, BLS), however, the hands-on experience is second to none for someone aspiring to advance in the health care field. And, finding a job as a medical assistant should be a cinch, considering the 23 percent job growth expected through 2024.

As you can see, there are a multitude of medical careers that you can typically break into in four years or less that offer job stability and the opportunity to help others. And should you choose to aim higher into a more advanced or specialized position, having experience from these gigs on your resume will go a long way.


Sources:
Diagnostic Medical Sonographers and Cardiovascular Technologists and Technicians, Including Vascular Technologists, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/healthcare/diagnostic-medical-sonographers.htm
Radiologic and MRI Technologists, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/healthcare/radiologic-technologists.htm
Medical and Clinical Laboratory Technologists and Technicians, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/healthcare/medical-and-clinical-laboratory-technologists-and-technicians.htm
Medical and Health Services Managers, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/management/medical-and-health-services-managers.htm
Medical Records and Health Information Technicians, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/healthcare/medical-records-and-health-information-technicians.htm
Medical Assistants, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/healthcare/medical-assistants.htm

7 Most Versatile Degrees For Students Who Want Career Flexibility

From as far back as high school, there’s an enormous pressure on prospective college students to decide what their major will be. And that pressure continues to build even more for undeclared freshmen and sophomores who simply can’t choose a career field to pursue.

Eventually, you do have to pick a major, since that will determine which courses you’ll need to complete to earn your degree. The good news, however, is that with the exception of some highly specialized or professionally focused programs, your choice of college major doesn’t mean you’ll be tied to one job or even one industry for the rest of your life. In fact, students who want career change flexibility are finding that some majors may open the doors to a variety of employment options — even ones they didn’t expect. And with a growing number of colleges and universities across the country offering online degree programs earning a degree in these fields comes with flexibility as well.

Southern New Hampshire University

  • Some of the nation’s most affordable tuition rates, from a private, nonprofit, NEASC accredited university
  • Qualified students with 2.5 GPA and up may receive up to $20K in grants & scholarships
  • Multiple term start dates throughout the year. 24/7 online classroom access
  • Offering over 200 online degree programs

Here are 7 most versatile majors that can help students develop in-demand skills that can prepare them for a diverse range of jobs:

1. Computer Science

While many computer science majors do go on to work for technology companies, thanks to the digital age we live in, that knowledge can be applied in nearly any industry. After all, practically every business and organization has an online presence or technology department.

Computer science majors typically learn aspects of programming languages, networking and systems, algorithm design, software, data, and more. Underlying all of these technical skills is the ability to think analytically, solve problems, and have a meticulous attention to detail — all of which are highly desirable traits to employers.

Potential career paths with a Computer Science degree:

  • App development
  • Computer programming
  • Web design
  • Tech support
  • Network security
  • Software testing
  • Technology consulting

2. Business Administration

Business Administration

Business administration is one of those generic-sounding majors that many people don’t fully understand. Essentially, a business administration degree involves taking a wide range of foundational business courses in areas such as accounting, management, business information systems, business law, and marketing.

Having diverse business skills can serve you well in most any type of profession, or if you choose to pursue an entrepreneurial endeavor. That’s because knowing how organizations work and understanding how to turn a profit are essential for success.

Potential career paths with a Business Administration degree:

  • Management-level positions in any industry from retail to healthcare
  • Project management
  • Human resources
  • Marketing
  • Finance
  • Entrepreneurship

3. English/Communications

English/Communications

There was a time when people assumed that English majors must become teachers, and communications majors would have trouble finding work, but that’s definitely not the case anymore. Employers are desperate for the so-called “soft skills” that these majors help cultivate in students, such as critical thinking, writing, public speaking, and effective research skills.

What’s more is these courses also offer a “well-rounded” education that often helps students excel in graduate-level programs, should they choose to continue their schooling.

Potential career paths with a degree in English/Communications:

  • Journalism
  • Event planning
  • Advertising
  • Technical writer
  • Social media coordinator
  • Publishing
  • Digital content development
  • Public relations

4. Math

Math

Gone are the days when math was the number-crunching major of choice for geeks and future accountants. Math majors today are positioning themselves for a wide variety of jobs and professions thanks to the huge focus on data and analytics across all industries, not to mention the growth of fields like personal finance and forensic accounting.

Math is also a good major for people who decide to pursue number-driven fieldwork in engineering, economics, or science.

Potential career paths with a degree in Math:

  • Teaching
  • Statistician
  • Data analyst
  • Marketing research
  • Information science
  • Actuarial science

5. Education

Education

Majoring in education is mostly for people who have the intention of becoming teachers. However, there are some who decide to venture outside of the classroom at some point in their career, and that’s totally possible.

Education majors essentially learn how to take material, break it down, and teach it to a diverse group of people. Understanding different learning styles, and being comfortable presenting in front of others are skills that can easily be taken into the corporate world, for instance. Or, if you enjoy working with children but not necessarily in the structure of a classroom, you can teach one-on-one or in a different setting.

Potential career paths with a Education degree:

  • Tutoring/test prep
  • Curriculum development
  • Public education
  • Guidance counselor
  • Librarian
  • Training coordinator
  • Camp director
  • Adult education

6. Finance/Accounting

Finance/Accounting

Never before have financial skills become so vital in so many different occupations. Apart from crunching numbers, finance and accounting degree holders may be equally qualified for other positions that focus on budgeting, maximizing ROI, or improving efficiency and productivity – activities which in the past were typically reserved for the accounting department or CFOs.

In addition, the retirement landscape has changed, college has gotten more expensive, and Americans are living longer — all reasons why financial professionals who can help people properly manage their money are more in demand than ever before.

Potential career paths with a degree in Finance/Accounting:

  • Certified financial planner
  • CPA
  • Tax preparation
  • Bookkeeping
  • Auditing
  • Insurance
  • Wealth management

7. Engineering

Engineering

At the heart of every engineering major is the vision to design and build things, whether it’s mechanical, aerospace, environmental, or biomedical. With so many different types of engineering jobs, a degree in the field is anything but limiting.

People with engineering backgrounds are sought by government agencies, private corporations, manufactures, and the military, to name just a few. The key is to specialize in an area, and pursue work in that niche.

Potential career paths with a Engineering degree:

  • Architecture
  • Urban planning
  • Construction management
  • Patent law
  • Operations management
  • Supply chain management
  • Technical consulting

As you can see, no matter how targeted your major might seem to be, it doesn’t have to define your professional path. When considering which degree to pursue, look beyond the obvious career tracks to see how your education might lead you to versatile careers.

 

5 Ways Degrees Are Changing In 2016

As new educational technologies emerge amid debates over the value of a traditional college degree, there’s been some interesting and potentially disruptive trends developing. Wondering what the new year has in store for higher ed? Here are five of the alternative approaches catching on at mainstream institutions, and challenging the very notion of what a college education entails.

Nanodegrees

Nanodegrees

The trend: This emerging concept with the cool name isn’t entirely new. The general idea is for students to take intensive, immersive courses at their own pace in a particular subject area, in order to prepare for a specific career path. In that respect, it’s not unlike certification programs or bootcamp schools. The main difference here, though, is that its monthly tuition model is a fraction of the price.

The trendsetter: Udacity is the big player here, offering Nanodegrees for just $200 per month. And students who complete their degrees online within a year can get half that money back. What’s also unique is that the curriculum comes directly from tech companies like Google, so in a sense, it’s sort of like a job training program for employment hopefuls. A Google Android App Developer Nanodegree is among the most popular of the tech-centric offerings.

The challenge: With these partnerships and the low cost, students are willing to invest in the career-focused programs that have them poised to land jobs with top tech companies. However, this is a very niche audience. Only time will tell if the concept can be replicated for other industries, and if the credential of a Nanodegree will hold any real weight among hiring managers who are used to applicants having bachelor’s degrees.

The unbundling of higher education

MIT

The trend: Could the days of core requirements be coming to an end? Maybe not all at once, but that’s the idea behind so-called unbundled degree programs taking shape at select schools across the country. Essentially, students have more flexibility to choose courses and customize their degree without being forced to take specific required classes.

The trendsetter: MIT is just one elite school that is experimenting with an unbundled approach, specifically for its supply chain management students, according to an article on EducationDive.com. Students get to take half of the program via MOOCs (massive open online courses), with just the last semester taken on campus.

The challenge: Unbundled programs are likely to remain the exception rather than the rule because traditional colleges like to keep with, well, tradition. Student demand for a more customized learning experience could help fuel the trend, however.

Competency-based education

Competency-based education

The trend: For students who have industry experience and want to pursue or complete a degree, it can be frustrating to sit through courses that they’ve already mastered through real life application. That’s where competency-based programs come in, allowing students to demonstrate their knowledge so they can move right into courses that are relevant to them. In a way, the CLEP program (which allows students to test out of introductory classes) and portfolio review offered at some schools is a version of competency-based education — this just takes those concepts to the next level.

The trendsetters: While this might be the norm in career-focused institutions, seeing it in practice at universities is somewhat new. Two that are doing it are Brandman University in Irvine, California, and the University of Wisconsin system.

The challenges: Because a competency-based model does away with the notion of credit hours, financial aid, which has always been based on maintaining full-time or part-time student status, becomes an issue. The same goes for admissions, as essentially a whole new system would be needed to evaluate applicants.

Liberal arts makes a comeback

Liberal arts

The trend: Everything old is new again when it comes to liberal arts. While this very old-school academic tradition has fallen out of favor to make way for career-focused, practical programs of studies in the past decade, a resurgence is underway. And believe it or not, you can thank the tech industry. More and more technology leaders are looking to build workforces full of creative thinkers to complement and support the coders and developers. What better preparation for a career in creativity, communication, and critical thinking than liberal arts?

The trendsetters: Obviously there are lots of liberal arts colleges out there still steeped in centuries-old academic tradition. What’s groundbreaking, however, is that liberal arts is expanding at institutions you wouldn’t expect, such as West Point, Culinary Institute of America, and the Worcester Polytechnic Institute, as an article from The Atlantic points out.

The challenges: With some still questioning if college offers a worthwhile return on investment, liberal arts remains a tough sell. That is unless the job market continues being vocal about the need for liberal arts minded candidates.

Online education more popular than ever

Online student

The trend: If there was ever a question about online learning being a passing fad, the latest enrollment numbers should put that notion to rest. According to data from MOOC aggregator site Class Central, more people signed up for online courses in 2015 than the previous three years combined. As of last year, over 35 million people have enrolled in at least one online course — up from an estimated 18 million in 2014. As far as online degrees, nearly every major college and university offers one or more programs that students can complete fully online, or in blended form.

The trendsetters: Just one glance at the 2016 U.S. News Best Online Programs rankings and you’ll see the wide range of prestigious schools now offering high-quality online education. Penn State, Virginia Tech, Indiana University-Bloomington, UCLA, and Columbia are just a few of the academic heavy hitters featured prominently in categories ranging from business to engineering.

The challenges: Even with online education being more widely accepted and recognized, there is still debate over whether it is on par with classroom-based learning. Still, as educators improve their online teaching methods, and institutions invest more in technologies that allow for real-time interactions between teachers and students, the line will continue to blur.


Sources:
“Google and Udacity launch Tech Entrepreneur Nanodegree,” VentureBeat, October 19, 2015, Emil Protalinski, http://venturebeat.com/2015/10/19/google-and-udacity-launch-tech-entrepreneur-nanodegree/
“Is unbundling higher ed’s next big disruption?” Education Dive, January 7, 2016, Tara Garcia Mathewson, http://www.educationdive.com/news/is-unbundling-higher-eds-next-big-disruption/411694
“The New College Degree: In an Unbundled World, Curation is King,” edSurge, December 30, 2015, Matt Pittinsky and Mike Buttry, https://www.edsurge.com/news/2015-12-30-the-new-college-degree-in-an-unbundled-word-curation-is-king
“5 steps to successful competency-based programs,” Education Dive, December 17, 2015, Tara Garcia Mathewson, http://www.educationdive.com/news/5-steps-to-successful-competency-based-programs/410971/
“That ‘Useless’ Liberal Arts Degree Had Become Tech’s Hottest Ticket,” Forbes, July 29, 2015, George Anders, http://www.forbes.com/sites/georgeanders/2015/07/29/liberal-arts-degree-tech/#2715e4857a0b5f94a87b5a75
“The Unexpected Schools Championing the Liberal Arts,” The Atlantic, October 15, 2015, Jon Marcus, http://www.theatlantic.com/education/archive/2015/10/the-unexpected-schools-championing-the-liberal-arts/410500/
“Use Of MOOCs And Online Education Is Exploding: Here’s Why,” Forbes, January 5, 2016, Josh Bersin http://www.forbes.com/sites/joshbersin/2016/01/05/use-of-moocs-and-online-education-is-exploding-heres-why/#7e96f3347f09
“U.S. News & World Report Unveils 2016 Best Online Programs,” U.S. News & World Report, January 12, 2016, http://www.usnews.com/info/blogs/press-room/2016/01/12/us-news-unveils-2016-best-online-programs

6 In-demand Business Jobs That Don’t Require An MBA

For anyone with aspirations of climbing the proverbial corporate ladder, you may think that getting an MBA is the only way to get ahead. While an advanced business degree can certainly open a few doors, it’s not necessarily a minimum requirement for success. In fact, there are many lucrative business careers that you can pursue as soon as you graduate with your bachelor’s degree.

Check out these six in-demand, high-paying business jobs you can launch right out of college — no MBA required!

Sales Manager

Sales Manager

Although getting to a management level position takes time, it doesn’t necessarily require an advanced degree. Becoming a sales manager is all about excelling in sales, and using that knowledge and experience to train and develop a team of sales representatives who report to you. You’ll be the go-to person who helps determine sales goals, and makes sure they are being achieved.

With a median annual salary of $117,960 in 2016, according to the Bureau of Labor Statistics (BLS), there is ample opportunity to do well in this profession. What’s great about sales is that nearly every industry, from technology and pharmaceuticals to B2B services and retail, is powered by a sales team. Because of that, if you have knowledge about anything, whether it’s home improvement supplies, cars, or software, you can parlay that expertise into a sales role and work some career magic.

Employment of sales managers is projected to grow at a respectable seven percent over the period of 2016 to 2026, which is about as fast as the average for all occupations.

Personal Financial Advisor

Personal Financial Advisor

As Americans become more concerned with planning for retirement and better managing their money, personal financial advisors (also called financial planners) should have no problem finding work. That’s because people are turning to financial advisors to help them with investments, insurance decisions, savings plans, estate planning, and more. Higher life expectancies and an aging population are only helping fuel demand for these services.

In fact, the BLS projects employment of these professionals to rise 14 percent from 2016 to 2026. To cash in on this finance profession, all it takes is earning a bachelor’s degree. Going further to become a Certified Financial Planner can help you advance in the field, but as far as an MBA goes, it’s not necessary.

Personal financial advisors earned a median annual salary of $90,530 in 2016, according to the BLS.

Management Analyst

Management Analyst

Like sales manager jobs, becoming a management analyst is something that happens after accumulating a lot of experience. However, earning an MBA along that path isn’t a requirement — it’s more about your track record and professional accomplishments.

Management analysts, sometimes called consultants, advise organizations on how to operate more efficiently and improve profitability. Earning a median annual salary of $81,330 in 2016, professionals in this role can do quite well for themselves.

As far as job prospects, growth projections are strong, with a healthy 12 percent increase in employment estimated through 2026.

Accountant

Accountant

Here’s a surprise for most people: You don’t need an MBA to become an accountant. However, you do need at least a bachelor’s degree, and many in the field go on to pursue the Certified Public Accountants (CPA) designation to advance their careers.

Still, breaking into this financially focused career is something you can do right after your undergrad years. Accountants work mainly with financial records, ensuring everything is correct and above board, and preparing all necessary taxes. Nearly every company in the world, and a good number of individuals, require accounting services, so work is readily available.

A growth rate of 10 percent is expected between 2016 and 2026, and the median salary for accountants was $68,150 as of 2016. But depending on the location and the type of company you work for (or if you go into private practice), that number can soar.

Market Research Analyst

Market Research Analyst

More than ever, marketing has become a science, as technology has improved the way companies examine consumer insights. That also explains why there’s a huge demand for market research analysts. With an expected job growth of 23 percent through 2026, the data suggests that it’s a position worth targeting once you complete your bachelor’s degree.

The median salary for market research analysts, who spend their days studying their category to help understand the consumer base and ultimately generate more sales, was $62,560 per year in 2016.

Advertising/Marketing Manager

Advertising/Marketing Manager

With so many new advertising and marketing platforms beyond traditional print and TV, businesses are looking for professionals with both traditional and digital marketing knowledge. As teams and roles expand, the manager is the person who keeps projects moving forward, by coordinating with creative teams, sales, and other staff departments.

Growth is projected to be nine percent through 2026, so expect keen competition. Still, with the potential to earn a median salary of $127,560 per year without having to get an MBA, this is an important role to fill for those with the right talent.

As you can see, today’s complex organizations need a variety of business professionals to succeed, and they don’t expect everyone who applies to have an MBA. By completing a bachelor’s degree and doing a key internship or two as an undergraduate, you will be poised to start exploring many excellent career options.


Sources:
Sales Managers, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/management/sales-managers.htm
Personal Financial Advisors, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/business-and-financial/personal-financial-advisors.htm
Management Analysts, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/business-and-financial/management-analysts.htm
Accountants and Auditors, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/business-and-financial/accountants-and-auditors.htm
Market Research Analysts, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/business-and-financial/market-research-analysts.htm
Advertising, Promotions, and Marketing Managers, Bureau of Labor Statistics, Occupational Outlook Handbook, 2016-17 Edition, http://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm

5 Future-Proof Job Skills

It is being called the Fourth Industrial Revolution; a new world in which artificial intelligence, robotics, nanotechnology, and other cutting edge sciences will reshape the landscape of the working world. But, as was the case with previous Industrial Revolutions, all of the potential benefits of the Fourth Industrial Revolution may come at a cost — jobs being taken away from humans and handed to automated agents of the new technology.

The adoption of hi-tech robots and AI systems will have a severe impact on the modern labor market. This view is reinforced by a recent report created by the World Economic Forum. Titled “The Future of Jobs,” the report states that in the near future, millions of jobs currently staffed by people will be made redundant or be taken over by robots, autonomous transport vehicles, and AI systems powered by increasingly powerful machine learning.

Some of the concerns in the WEF report were echoed at the recent 2016 Milken Institute’s Global Conference. The event was held with the rather grim sounding theme “The Future of Human Kind.” One of the panels at the conference was titled “Jobs and Technology: Is Any Job Truly Safe?”

Warnings about the loss of human jobs to machines are coming from many different organizations — including the White House. This year’s “Economic Report of the President” warns that 83 percent of workers who make $20/hr or less will eventually see their jobs automated and given to machines. This predicted impact drops to 31 percent for workers earning between $20-40/hr, however this is still a significant and worrying future trend.

The upcoming wave of automated workers poses a challenge to today’s college and university students. These young adults, who are already fully engaged with their studies, must now consider if their chosen future career paths will be compromised by what some experts are calling “technology-based unemployment.”

But, there are some skills which are more likely to remain valuable and less replaceable in the hybrid human/machine workplace. These are skills which students in any degree program can add to their education through elective courses, work experience, and volunteer activities.

Here are the top five future-proof skills that today’s students should consider honing before entering the upcoming automated workforce. These skills are not college majors to be pursued; rather, they are abilities that augment acquired education, and help to differentiate human workers from their potential machine replacements.

Teaching Others

The ability to teach concepts and skills to other people is very valuable. This skill requires a well-developed sense of human empathy, and an understanding of the different ways people learn new things. An affinity for training others is a skill that translates across numerous industries, both blue collar and white collar. While computer software can be used to deliver training, it is not the best or most intuitive teacher. And, employers want people on staff who have a talent for training others while working beside them.

Students can pick up this skill by taking courses which focus on the basics of adult education. Even better, students should consider volunteering at a local education outreach program. These programs often host classes for adults on subjects like basic computing and internet use, for example.

Content Creation

There are some pundits who believe AI systems will dominate the future workplace of copywriters, technical writers, illustrators, and other content creators. However, while there have been some interesting experiments performed in this area, intelligent machines are still not nearly as adept at content creation as their human counterparts. People who can create the right content for a given audience, especially an audience consisting of C-level executives or other business leaders, will always be in greater demand than a machine.

While there are some obvious degree programs based on content creation, this skill set is open to any student who wants to add it to their repertoire. Look for courses on writing and editing professional content; the ability to write relevant documents and self-edit them for clarity and error-free prose will be a valuable skill in nearly any workplace.

Research

Every student who has had to write a term paper has done research. In fact, we are a research-driven society. People go online to read about products before making purchases. DIY handymen read up on how to perform home projects before grabbing a tool belt. AIs and intelligent systems are remarkably good at manipulating information, but there is no overwhelming evidence that these machines will excel at self-conducting innovative research. Instead, these systems will continue to serve as research assistants to people.

Today’s secondary students are very good researchers by necessity. One key aspect of great research skills is knowing how to weigh and curate information found online. Anyone who has ever looked up illness symptoms in a search engine is well aware of the sketchy nature of information published online by self-proclaimed medical experts. When performing research online, people are able to provide intuitive context to findings, a skill that has not been demonstrated by intelligent systems.

Persuasion

The ability to persuade people is a uniquely human skill, and will remain so for the foreseeable future. A key principle of persuasion is to have empathy for the other person’s position. Persuasion is a finely-honed dance of human interaction. While a machine can present compelling information and mimic conversation, it is largely unable to perform the nuanced give-and-take that people can.

One of the best ways to develop persuasion skills is to participate in an on-campus debate club. Debating uses a great mix of skills, including persuasive speaking in a time-sensitive environment — something which is synonymous with the dozens of business meetings a student will find themselves participating in during their working lives.

Building Professional Relationships

There is a popular slogan found on job boards and professional networking sites: people don’t leave companies, they leave managers. There isn’t an employer out there that doesn’t appreciate someone who is able to create and maintain strong working relationships with direct reports, peers, and senior leaders. Robots may be excellent workers, but even a company that adopts some automation will still need people who can collaborate with others, both internally and with outside industry partners.

Students who end up participating in group projects are given the opportunity to hone their interpersonal skills. Being active in professional networking groups is another great way to practice building work-related connections — as opposed to machine connections based on Wi-Fi and a power cord.


Sources:
“The Future of Jobs,” World Economic Forum, January 18, 2016, https://www.weforum.org/reports/the-future-of-jobs
“Middle class workers are losing their jobs to robots,” Geek.com, May 8, 2016, Meredith Placko, http://www.geek.com/news/middle-class-workers-are-losing-their-jobs-to-robots-1654097/

How To Market Yourself With An Online Degree

Higher education has been valued since time immemorial. In ancient times, students would travel far from their homes to learn from teachers in great halls of learning — and they still do today. Stressing the importance of a college education in today’s job market is almost unnecessary, although it is significant to note that many jobs today need higher educational qualifications than they used to. According to a 2018 study by Northeastern University’s Center for the Future of Higher Education and Talent Strategy, 44 percent of employers reported that they increased the level of education preferred for the same job roles in just five years.

However, attending a traditional brick-and-mortar school isn’t always possible for individuals who have work, family or other commitments which can make adhering to a rigid schedule difficult. Online degrees can fill this gap, allowing students access to the education they need in order to pursue the careers they want to. Colleges and universities realized this and, to quote Learning House’s 2019 report, “swiftly launched online programs that proved popular among adult learners who wanted a flexible program that fit their busy lives”. The Learning House reports that 93 percent of online students today enroll in online programs to fulfill their career aspirations.

While online learning can be convenient, it can require tremendous amount of hard work and self-discipline. To help you through this learning curve, we have come up with 10 tips for successful online learning.

Even though online degrees have increased in popularity, the Northeastern University reports that not much is known about employers’ perception of candidates holding such degrees nor how they affect hiring policies. And this is why we are presenting below five ways for succeeding with an online degree and how to present your online degree to employers:

1. Show employers you have the drive to succeed

drive to succeed

A large percentage of those obtaining an online degree do not represent the 18-22 year old demographic normally associated with residential degree programs. Instead they might be older career changers, veterans, parents returning to the workforce after raising children, or others who have decided to earn a degree after having some other type of life experience (travel, volunteer work, taking care of aging parents, etc.).

These experiences represent compelling stories, and the fact that someone demonstrates the readiness to retool, the drive to earn a degree while shouldering other responsibilities, and the courage to enter the workforce through non-conventional means say important things that potential employers should know about. So in your resume, your cover letters, your interviews, and any other communication you have with potential employers, you should be ready to tell your complete story, rather than just rely on a degree listed at the bottom of your resume to say all there is to say about your experience.

2. Demonstrate Transferable Skills

transferable skills

Apart from knowledge in a particular field, employers also look for ‘soft skills’ like communication and teamwork in a candidate. Show them how your online degree program helped you develop these. For example, if you worked on a group project, explain to them how you managed to do so remotely, across time and language barriers to finish your project on time. Remote working is becoming increasingly common according to an article on Virgin.com, so it can be a good skill to demonstrate. Other soft skills that online degree programs can help you cultivate include self-motivation, organization, time-management, and problem solving skills.

A paper by McKinsey on the future of the workforce states that along with the soft skills mentioned above, technological skills are going to be increasingly in demand. So if you’ve completed an entire degree online, it can show employers you aren’t afraid of trying out new tech!

3. Accreditation

accreditation

A big question is “are online degrees respected by employers?”

The Northeastern University study has some positive news and found that 61 percent of HR leaders firmly believe that online learning is of equal or greater quality to more traditional methods. However, these HR leaders will typically also look at where you earned your degree. Accreditation can play an important role in this case. An accredited school can demonstrate that you have received the education you need to succeed in your chosen field. So, even if the online degree program you enrolled in was not offered by an Ivy League school, its accredited status may go a long way.

4. Be Creative in Your Approach

be creative

No, we don’t mean fabricating your CV – we mean find innovative ways to get in on the inside track. Because so much of the traditional job application process has become automated, it is very possible that an algorithm or intern might chuck out hundreds of applications (including yours) to create a short-list for decision-makers based on rigid criteria that won’t screen in your story, your portfolio, or anything else that makes you unique. Use online platforms like LinkedIn, for example, to network and connect with decision-makers.

Another way to get on the inside in places where you’d like to work is by interning, volunteering, creating something (like a logo or app) that might be useful to them without being asked, interviewing the CEO for your blog or podcast, etc.

5. Career Fairs, Placement Services and Portfolios

job placement services

Maintain a good relationship with your online school, even after you’ve earned that degree. Many schools offer career fairs and placement services that can put you in touch with different employers, fine-tune your resume or help you build your portfolio of work. In fact, the 2019 Learning House Survey of online students found that even though a majority of them are employed full-time, they still value and use a number of career services offered by universities like career advice services, job searches on university website, interview workshops, and networking events among others.

Building your portfolio and resume of work can boost your chances of getting noticed too. For example, in fields like design or computer programming, employers may be much more interested in looking at samples of professional work vs. your college transcript. So if you are looking to be a journalist, write something (ideally many things), get published, and include those published pieces on a personal website or blog that shows off your writing chops. If you’re a designer, donate your time to non-profits that need logos or posters and use that material to build a handsome portfolio you can share with potentially paying clients or employers. And if you’re a programmer — program! Develop apps or other work products that show off your skill and share those (along with your other credentials) via a web page that highlights your talent, creativity, and seriousness.

All of these steps could lead to a job offer that does not require competing with hundreds of other candidates, some of whom might look better than you on paper. But in the rough-and-tumble game of hustling for a job, scissors (i.e., your talent cutting through the noise) cuts paper and can provide the rock upon which to build your career.

Sources

  • 10 Essential Job Skills You Gain As an Online Student, Saint Leo University, 2016, https://www.saintleo.edu/blog/10-essential-job-skills-you-gain-as-an-online-degree-student
  • Clinefelter, D. L., Aslanian, C. B., & Magda, A. J., Online college students 2019: Comprehensive data on demands and preferences, The Learning House Inc., 2019, Louisville, KY: Wiley edu, LLC, https://www.learninghouse.com/knowledge-center/research-reports/ocs2019-research-report/
  • Educational Credentials Come Of Age, Northeastern University Center for the Future of Higher Education & Talent Strategy, 2018, https://www.northeastern.edu/cfhets/wp-content/uploads/2018/12/Educational_Credentials_Come_of_Age_2018.pdf
  • Getting a Job With an Online Degree: 7 Things to Think About, Recruiter.com, 2016, https://www.recruiter.com/i/getting-a-job-with-an-online-degree-7-things-to-think-about/
  • How the remote workforce is breaking down talent barriers, Virgin, 2018, https://www.virgin.com/entrepreneur/how-remote-workforce-breaking-down-talent-barriers
  • How to Use an MBA in Switching Careers, Work – Chron.com, http://work.chron.com/use-mba-switching-careers-1942/, accessed September 2019
  • Skill shift: Automation and the future of the workforce, May 2018 | Discussion Paper, McKinsey Global Institute, 2018, https://www.mckinsey.com/featured-insights/future-of-work/skill-shift-automation-and-the-future-of-the-workforce
Methodologies and Sources