E-commerce is a field that abounds with interesting jobs, from website designer and programmer to marketing manager and financial director. Here’s the lowdown on jobs in e-commerce and what training and experience might be needed for them.
E-commerce emerged as a serious area of business in the late 1990s when hi-tech stocks were soaring and venture capitalists were lining up to invest in promising Internet startups. At that time, companies like Amazon.com and brick-and-mortar retailers such as Gap, Inc. and Barnes & Noble began to explore possibilities for selling their goods online.
Today e-commerce accounts for a significant portion of retail sales. With each holiday season consumers conduct more of their shopping online and startup companies like Amazon.com have consistently posted solid earnings, all of which signals that e-commerce has become a widely accepted way of doing business.
E-commerce Website Designer
So what types of jobs might you pursue in e-commerce? Those that are unique to the industry are technology-oriented jobs, such as website designer and programmer. Website designers come up with a layout and color scheme that is functional and which serves the branding goals of a company.