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Art DirectorsJob Summary: Conceptualization and ideation is important. Should be able to provide the necessary direction for original graphics, layouts and artwork. Should communicate with corporate clients, trade and impart packaging ideas, provide brand and product as well as corporate identity for the client and coordinate web, multimedia and TV commercials. Communication – both written and spoken should be top notch. Proficiency in Adobe Photoshop, Adobe Illustrator as well as Quark Express. Proficiency in Macintosh Operating System is needed. Should have a questioning mind and posses in abundance trouble shooting skills. Should possess good knowledge on scheduling frames of different publications. Should be able to critically analyze the materials that are to be published in periodicals, newspapers, magazines, other printed media, including of course, digital media. To present visually the info, data, graphics and design to attract instant attention. Not only the presentation should be excellent, but also the value of ‘recall’ should be very high. They decide which copy matter to use for better effect, which graphics or photographs to be used for optimal effect and which color combination to be rendered to make the total mix a stunning success.Qualification: Salary Range: Prospects: |
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